Profile / Background / Practice

About Esther

Profile

I design digital experiences with curiosity, clarity, and care for the people using them.

I’m an observant, visually driven designer who enjoys finding meaning in the details. Outside of design, I’m often photographing nature, skylines, and unexpected everyday moments; reading; working out; or sketching fashion illustrations. Those practices keep me curious about atmosphere, rhythm, proportion, and the stories people connect with.

In my work, that curiosity becomes product and UI design, responsive websites, brand systems, and visual storytelling. I enjoy shaping user flows, mobile screens, prototypes, and visual systems that make complex information feel clear, useful, and approachable.

My background in Information and Communication Engineering grounds that visual instinct in systems thinking. I like to explore before settling, make choices with a reason, and refine ideas until they work in the real world—not just on a beautiful screen.

Expertise

UI/UX Design

User flows, wireframes, prototypes, usability testing, mobile screens, product interfaces, and responsive digital experiences.

Web Design

Website layouts, responsive structure, clear content hierarchy, and front-end implementation using HTML, CSS, JavaScript, and React.

Brand Systems

Visual identity, typography, color systems, campaign assets, packaging direction, and consistent brand layouts.

Visual Storytelling

Fashion and lifestyle illustration, campaign visuals, art direction, and storytelling-focused design work.

Education

Algonquin College

Interactive Media Design

Honours diploma focused on digital design, web, media, and interactive experiences.

Covenant University

Information and Communication Engineering

Engineering background that supports systems thinking, problem-solving, and structured design decisions.

Tools

Figma
FigJam
Maze
Adobe XD
Framer
Photoshop
Illustrator
InDesign
After Effects
HTML
CSS
JavaScript
React
WordPress
Shopify
Drupal
Wix
Procreate

Design Mindset

Curious

I explore the context, ask questions, and notice the details before I settle on a direction.

Intentional

Every choice—from hierarchy to interaction to visual tone—should have a clear purpose.

Warm

I want digital experiences to feel welcoming, understandable, and made for people rather than just systems.

Practical

A strong idea still needs to work. I balance visual expression with clarity, feedback, and real-world use.

Highlights

Dean’s Honours List
Student Leadership Program Certificate
Class Representative
Client-Based Project Lead
Collaborative Design Projects
Usability Testing
Brand Campaign Assets
Front-End Implementation